July 2016 - My CMSInternet Marketing Blog | Parallel Path
Parallel Path | Ten Year Anniversary
We’re celebrating 10 years of providing
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Internet Marketing Insights and Analysis

Our Internet marketing blog is dedicated to you, the CMO, Marketing VP and Customer Intelligence (CI) professional with the intention of sharing how the right data and metrics can blow your mind. Okay, not actually, because that would hurt, but this is where we share a regular dose of data analysis, case studies and observations from the field. This is our take on relevant industry news, trends and the latest tips and tricks for web analytics, SEO, paid search and other juicy tid-bits that will impact you, the executive marketing god that you are. So, go ahead, add us to your RSS feed or sign-up for our email subscription or visit us all the time. We won't tell anyone if you stalk us. It'll be our little secret.

July 14, 2016

CHAMPIONS: PARALLEL PATH PREVAILS

Jack FitzGerrell

 


Parallel path wins kickball  

Kickball and marketing – can you imagine two activities more similar? Both have enormous competition, complicated strategy, and both come naturally to our team at Parallel Path.

 

With a little practice, and after overcoming a bunting scandal, Parallel Path just kept winning. Some say it was our excellent choice in craft beers. Others suggest it was our radical decision to forgo the provided uniform for our classic anniversary tees.

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