General Benefits of Platform Integration
- Teamwork for Your Tools: Every business uses different tools (platforms). For example, B2B professional services business might have web analytics, marketing automation, and CRM software. Now, they can all work together.
- More for Your Money: Brands looking to run cost-efficient, streamlined marketing programs benefit from platform integration services.
- Data Supremacy, aka, Control: Iframes, plugins, subdomains… Really? Not in this day and age. Control of your data and systems is paramount to incremental growth and prosperity.
- Marketer, Manager, Director, VP, CMO, CEO…finally, happiness and visibility for all.