Leah Crago has joined Parallel Path as a Strategic Consultant and will provide client partners with insightful, actionable, forward-thinking strategic direction and analysis based on performance, innovations, and opportunities. Strategy optimization and planning is an iterative process playing an important role in the refinement of Parallel Path client growth and success.
With Leah’s experience working with some of the leading health organizations including Ohio State Wexner Medical Center, Ohio State James Cancer Hospital, and Equitas Health, she was attracted to Parallel Path because of its focus on health, wellness, and lifestyle brands.
“It’s important that we align the highest quality people with deep experience and passion in marketing health, wellness, and lifestyle brands so that alongside our client partners we can help humans flourish,” said Parallel Path CEO, John Kadlic. “We are excited to have Leah lean in with our current and future client partners in accomplishing their business goals.”
Leah Crago’s start in marketing began with managing digital paid media campaigns across search, display, ConnectedTV, and audio platforms for clients in the healthcare, travel/tourism, and higher education space. Moving into an account leadership role, she quickly found her passion in working alongside health brands and organizations to understand their business needs and developing holistic digital strategies including paid media, SEO, website development, and conversion rate optimization to drive measurable results.
While she calls Ohio home, Leah is an avid traveler and loves exploring new places, finding running spots, and great food all over the world.