Leadership

Experience Makes the Difference.

For over 10 years, we’ve called ourselves, “one of the top digital marketing agencies in Denver, Boulder, and Colorado” Why? Because that phrase kills it with SEO.

Brian Cleveland

Founder, Chairman

Brian founded Parallel Path in 2005 after successfully implementing online marketing tactics to grow his engineering firm, Percept Technology Labs. As the Founder and Chairman of Parallel Path, Brian has consistently grown the company over 20% year-over-year. A graduate from Cal Poly’s School of Engineering, Brian had a successful engineering career with several start-ups and holds six patents in information technology. When he’s not busy engaging with staff and clients, he develops predictive models for online campaign behavior. Brian has spent the last 22 years building strong, sustainable companies and has been honored to play a pivotal role in Boulder’s thriving tech startup scene. A native Californian always on the prowl for the perfect wave, Brian swapped body surfing for skiing over 30 years ago to come to Colorado and with his wife raised their three children — now young adults.

Bryan Boettiger

Co-Founder, CEO

A gifted fine artist, Bryan found an additional niche in his ability to excel in the online industry. After teaming with his family in 2002 in an online business venture, Bryan became intrigued by how the science of online data mixed with the creative nature of marketing and proceeded to grow his knowledge in all things online, from web usability to content marketing, display advertising, paid search, SEO and web analytics. Today he serves as the CEO at Parallel Path, focusing on strategy, marketing, delivery and daily interaction with clients in the U.S. and abroad. When not solving the everyday puzzles of growing and managing an agency, this Colorado native and self-confessed designer clothes snob is most likely spending time with his beautiful wife, hiking one of Colorado’s many 14’ers, playing hockey or coaching the soccer and hockey teams of his two young sons, Truman and Harry.

Hardy Kalisher

Executive Vice President

Hardy plays a pivotal role at Parallel Path as Executive Vice President, catalyzing client and agency to work in tandem to achieve tangible goals. No stranger to goals, Hardy coaches soccer for youth and at risk teens and watches with eager anticipation for Copa Mundial to score a goooool! In 2013 Hardy coached Boulder High School to its first ever State Championship, and repeated the feat in 2016. A Bay Area transplant, Hardy has been an entrepreneur for 22 years in online marketing since 1998. He was named the 2002 National Promoter of the Year by URB Magazine in Los Angeles. No biggie.




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