Bryan Connally Staff Internet Marketing Specialist Some background info on Google +1 for SEO: Google has stated that “+1” for websites will be used as a social signal to help determine a page’s relevance for a particular search query and ultimately its ranking. This will likely be rolled out in a controlled manner so that Google can ascertain how the … Read More
How Do I Start Advertising on Facebook?
Bryan Connally Internet Marketing Specialist 2009 was a big year for Facebook. In May, comScore reported 70.2 million US unique visits for Facebook (up 97% year over year) passing Myspace .com for the first time. Later the same year, UK based analytics firm Hitwise tweeted that on December 29th Facebook had more unique visits than Google.com. This effectively made facebook.com … Read More
The Importance of Call Reporting & PPC
Bryan Connally Internet Marketing Specialist While many of clients I work with already have established and highly successful PPC campaigns, they are still looking for more ways of driving additional traffic and revenue. Since most of the time these clients already run highly targeted campaigns with proven ad copy and robust conversion rates, finding additional sources of traffic and revenue … Read More
Marketing in a Down Economy with Google Website Optimizer
Bryan Connally Internet Marketing Specialist Most inbound marketers and business leaders these days have a similar set of questions on their mind. The majority of these questions revolve around how to most successfully market their products and services in the current economic downturn. For marketers that use online channels to accomplish anything from ecommerce sales to lead generation, there is … Read More