Google +Posts

Kevin MullanMarketing, MatrixLeave a Comment

  Google is stepping up their social media game again with last month’s announcement regarding +Post ads for advertisers.  This new ad offering turns content from your businesses Google+ page into advertisements across the Google Display network. It’s an interesting take on social advertising and marketers everywhere will likely be watching how they perform. Google claims advertisers saw up to … Read More

Educating Clients on Changes in Online Marketing

Kevin MullanInbound, Marketing, MatrixLeave a Comment

  Marketing has rapidly evolved with the Internet. Many of these changes have occurred in just the last five years. As a consequence, many marketers are left in doubt as to the effectiveness of their strategies. The online marketing space requires a high level of adaptability in order to perform at a high level. It’s our job as digital marketers … Read More