News
What the “Self-Focused” Consumer Expects from Your Brand
At Parallel Path, we are on a mission to transform lives and build a healthier world. We believe that humans
Helping a fitness company scale its brand
Client overview WHOOP is a technology company that specializes in wearable fitness trackers and health monitoring devices. Founded in 2012
Parallel Path Welcomes Dan Shust as Director of AI and Experience Innovation
We are delighted to welcome Dan Shust to Parallel Path as our Director of AI and Experience Innovation. In this
Holistic Wellness for Gen Z Women: Trends and Challenges
In today’s fast-paced world, the landscape of health and wellness is constantly evolving, driven by the diverse needs and perspectives
Cultivating Wellness: Prioritizing Mental Health in May and Beyond
As Mental Health Awareness Month continues through the month of May, Parallel Path stands firm in our dedication to prioritizing
Abbey Stith joins Parallel Path as Senior Project Manager
Parallel Path welcomes Abbey Stith as our newest Senior Project Manager. With a rich operational background spanning higher education, professional
Jack Westerheide Joins Parallel Path as a Manager of Integrated Strategy and Insights
Parallel Path is excited to announce the addition of Jack Westerheide as our newest team member, stepping into the role
Julia Iacoi Joins Parallel Path as Senior Client Strategist
Parallel Path is delighted to announce the latest addition to our team: Julia Iacoi, joining us as a Senior Client
On Our Sleeves and Parallel Path Earn eHealthcare Leadership Award for 2023 Best Digital Marketing Campaign
Since 2019, Parallel Path has partnered with On Our Sleeves, a Nationwide Children’s Hospital organization, to support the mission of