5 Charts on AI’s Role in Marketing

Content Originally Published on eMarketer

Marketers are using AI to help with their more top-of-funnel efforts, but that may soon change.Marketing operations, analytics, and technology is one of the top areas of investment for marketers in the year ahead, according to Matter Communications. AI could take on a bigger role in measurement and analytics as marketers attempt to optimize their campaigns. Keep reading to analyze 5 charts theorize where AI’s role in marketing could be headed this year.

Read more on the publisher’s site

Consumer Study Webinar

Please fill out the form below to watch the webinar

Consumer Study Webinar