Parallel Path Selected by Made In Nature as its Digital Agency of Record

Wendy DevineNews/Press

BOULDER, Colo., April 5, 2015 – Parallel Path, a data-driven digital marketing firm, has been selected by Made In Nature to serve as its digital marketing agency of record. The Boulder-based firm will support Made In Nature’s expansion into the digital realm and its efforts to carve out a healthy snack category in grocery stores everywhere. Made In Nature creates … Read More

Backpacker’s Pantry Taps Parallel Path for Digital Growth Strategy

Wendy DevineNews/Press

BOULDER, Colo., Dec. 31, 2015 – Parallel Path, a data-driven full service digital marketing agency, has been selected by Backpacker’s Pantry as its digital marketing agency of record. Parallel Path has been tasked with supporting the company’s expansion into digital, after more than 60 years of traditional retail presence, and with navigating the complexities of marketing in the digital age. … Read More

Financial Planning Association (FPA) Retains Parallel Path as its Digital Marketing Advisor

Wendy DevineNews/Press

BOULDER, Colo. – July 16, 2015 – Parallel Path, a data-driven digital marketing firm, has been selected by the Financial Planning Association® (FPA®) as its digital marketing agency of record. With 24,000 members, FPA is the largest membership organization for CERTIFIED FINANCIAL PLANNER™ (CFP®) professionals in the U.S. and those who support the financial planning process. The Denver-based association selected … Read More

Parallel Path Boosts Fast-Casual Clientele; Adds Daphne’s California Greek

Wendy DevineNews/Press

BOULDER, Colo. – February 12, 2015 – Parallel Path, a data-driven digital marketing firm, has been selected by Daphne’s California Greek as its digital marketing agency of record. Daphne’s, with its unique menu that fuses Mediterranean, Greek and California flavors,  is a thriving fast-casual, restaurant chain with 50 locations across California and Colorado. “Daphne’s has a strong brand that resonates … Read More

Yalla Fast-Casual Mediterranean Restaurants Sign Parallel Path

Wendy DevineNews/Press

BOULDER, Colo. – February 12, 2015 – Parallel Path, a data-driven digital marketing firm, has been selected by Yalla Mediterranean as its digital marketing agency of record. Yalla is a new fast-casual restaurant that just launched in the San Francisco Bay area with at least two new store openings this year and dozens more on the horizon. With a passion … Read More

Envysion Signs Parallel Path as Digital Marketing Partner

Wendy DevineNews/Press

BOULDER, Colo. – January 19, 2015 – Parallel Path, a data-driven digital marketing firm, has been selected by Envision as its digital marketing agency of record. Envysion, a Blackstone Entrepreneur Network company recognized for its high growth potential, has an award-winning Managed-Video-as-a-Service (MVaaS) platform. The Louisville, Colorado company selected Parallel Path for its proven, data-driven approach to digital marketing and … Read More

Yalla!

Wendy DevineNews/PressLeave a Comment

Senior SCG Darryl Kelly-McDade makes his own plate at Yalla Mediterranean – our mouth’s are watering!

Parallel Path Holds Staff Food Drive

Wendy DevineNews/PressLeave a Comment

Parallel Path is pleased to support EFAA (Emergency Family Assistance Association) by sponsoring a staff food and fund drive to raise money for local families in need.  EFAA is a dignified safety net for those experiencing temporary economic challenges, often due to situations beyond their control. Parallel Path employees will bring food donations in to our offices from December 10 through 19th. … Read More

Craig Hospital Hires Parallel Path for Best in Class Digital Marketing

Wendy DevineNews/Press

BOULDER, Colo. – November 19, 2014 – Parallel Path, a data-driven digital marketing firm, has been selected by Craig Hospital in Denver as its digital marketing agency of record. The world renowned rehabilitation hospital is investing in a data driven digital marketing approach so doctors, nurses, patients and family members of patients suffering from spinal cord injury or traumatic brain … Read More

Giordano’s Pizza Orders Parallel Path for Digital Marketing

Wendy DevineNews/Press

BOULDER, Colo. – September 23, 2014 – Parallel Path, a data-driven digital marketing firm, has been selected by Giordano’s Famous Chicago Pizza as its digital marketing agency of record. Giordano’s is taking a fresh approach to reinvigorate the 40-year-old pizza franchise by partnering with Parallel Path to optimize their digital presence across web and mobile platforms. “Giordanos’ leadership team has … Read More

Parallel Path Appoints John Schoofs as VP of Digital

Wendy DevineNews/Press

BOULDER, Colo. – August 19, 2014 – Parallel Path, a data-driven marketing firm, is today announcing the appointment of John Schoofs as VP of Digital. In this new role, Schoofs will ensure clients’ experience cohesion, consistency and quality in the services they receive from Parallel Path whether it is SEO, paid search, display, content marketing, web analytics or the entire … Read More

Parallel Path Nabs Digital Expert from Accenture

Wendy DevineNews/Press

BOULDER, Colo. – August 1, 2014 – Parallel Path, a data-driven marketing firm, is today announcing that Darryl Kelly is joining the Strategic Consulting Group at Parallel Path where he will provide consultative leadership to client partners. The Strategic Consulting Group works in collaboration with partners and Parallel Path’s online marketing analysts to successfully achieve the client’s defined online marketing … Read More

Parallel Path Speaking at TechMedia Denver Digital Summit

Wendy DevineNews/Press

BOULDER, Colo. – June 17, 2014 – Parallel Path, a data-driven marketing firm, is pleased to have their Vice President of Strategic Consulting and Business Development, Hardy Kalisher, representing the company by speaking at the TechMedia Denver Digital Summit. TechMedia’s Denver Digital Summit is being held at the Denver Performing Arts Complex from June 17-18, 2014. Digital Summit is a premiere … Read More

ToolWatch Selects Parallel Path as Digital Marketing Agency

Wendy DevineNews/Press

BOULDER, Colo. –  June 4, 2014 – Parallel Path, a data-driven digital marketing firm, has been selected by ToolWatch Corporation as its digital marketing agency of record. ToolWatch is the world’s leading provider of tool, equipment, materials and consumables management systems and has engaged with Parallel Path to support their ambitious growth goals by implementing a cohesive marketing strategy across … Read More

NeoMedia Selects Parallel Path as Digital Marketing Agency

Wendy DevineNews/Press

BOULDER, Colo. – May 16, 2014 – Parallel Path, a data-driven digital marketing firm, has been selected by NeoMedia Technologies (NEOM) as its digital marketing agency of record. NeoMedia chose to work with Parallel Path for its data-driven approach to digital marketing, their successful track record of helping international technology companies, and for the simple fact that both companies are … Read More

eTail West, Palm Springs, Feb 17 – 20, 2015

Casey WinslowNews/Press

eTail offers targeted networking opportunities and leading retail innovators that present tactical content year after year. It serves as your “first look” at what worked…and what didn’t, coming out of the holiday season, for the entire retail industry. http://www.wbresearch.com/etailusawest/home.aspx