Parallel Path Nabs Digital Expert from Accenture

BOULDER, Colo. – August 1, 2014 – Parallel Path, a data-driven marketing firm, is today announcing that Darryl Kelly is joining the Strategic Consulting Group at Parallel Path where he will provide consultative leadership to client partners. The Strategic Consulting Group works in collaboration with partners and Parallel Path’s online marketing analysts to successfully achieve the client’s defined online marketing goals.

Kelly comes to Parallel Path from Accenture where he developed a global team of digital experts to deliver consumer-facing strategic business solutions and insights aligned to the corporate strategy for some of the world’s largest brands such as American Express, Target, Marriott, Verizon Wireless, and JP Morgan. A seasoned digital marketing professional, Kelly is guided by Albert Einstein’s words: “imagination is more important than knowledge” to enable his clients to reimagine how they connect, engage, and interact with their customers. Kelly holds an MBA from Point Loma University in San Diego and an MFA from Full Sail University.

“Darryl has a tremendous amount of leadership and hands-on strategic consulting experience,” said Hardy Kalisher, Strategic Consulting Group Vice President at Parallel Path. “He will bring immediate value and impact to Parallel Path’s clients by guiding them to achieve real business goals.”

For more information about the entire team of online marketing, data professionals at Parallel Path, please visit http://www.parallelpath.com/us/.

About Parallel Path

Parallel Path is a data-driven, digital marketing and consulting firm located in Boulder, Colo. Parallel Path offers a suite of services and custom programs to creatively and analytically help enterprise technology and retail organizations drive online brand outreach through digital customer touch points. Point solutions include digital strategy development, SEO, paid search marketing, display management, web analytics, 360° Degree Tracking and more. For additional information, please visit www.parallelpath.com or follow on Twitter @ParallelPath.

Press Contact:
Courtney Walsh | Media Darling PR
303-875-9007

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