Parallel Path is pleased to announce its client partner Rocky Mountain Health Plans a UnitedHealthcare Company earned two Platinum Distinction honors from the 2022 eHealthcare Leadership Awards. This leading awards program, which draws some 1,000 entries, exclusively recognizes the very best websites and digital communications of healthcare organizations, online health companies, pharmaceutical/medical equipment firms, agencies/suppliers, and business improvement initiatives. These awards highlight the role of digital marketing in achieving healthcare organizations’ business objectives.
Rocky Mountain Health Plans’ two Platinum Distinctions are in the following categories:
Best Integrated Marketing Campaign
Best COVID-19 Related Communications
Rocky Mountain Health Plans was founded over 40 years ago by physicians and community leaders in Grand Junction, Colorado to provide innovative, quality healthcare coverage. Today, Rocky Mountain Health Plans, with over 285,000 thousand members and over 29,000 providers, offers health insurance coverage to individuals of all ages and businesses of all sizes in Colorado. Parallel Path is an integrated marketing agency that has been Rocky Mountain Health Plans’ marketing partner for over 10 years. To learn more about Parallel Path’s case studies and how it is helping to grow brands at the forefront of better health and wellbeing, contact Chief Growth Officer, Hardy Kalisher at hkalisher@parallelpath.com.